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No one looks forward to the cold and flu season. Americans catch an estimated 1 billion colds each year. In fact, according to estimates based on the 2007 National Health Interview Survey (NHIS), colds ranked eighth among adults and third among children as a medical condition prompting people to seek an integrated medicine approach. Your patients want professional expertise and direction when it comes to choosing and using natural alternatives for common cold miseries – the sniffles, sneezing, coughing, aching, fatigue, fever and sleeplessness.

Join Lyra Heller, MA, and Jack Kornberg, MD, for an enlightening and practical discussion on how to combine the most time-honored botanicals from traditional Chinese and Ayurvedic medicines with specific nutritional supplements to support our body’s natural defense mechanisms in times of overwhelming seasonal stress.

Learn natural strategies that:

Strengthen an individual’s immune system before it’s challenged
Target the needs of infants, children, adults and the elderly
Support the immune tissues of the eyes, ears, nose, throat, head, chest and gastrointestinal tract
Enhance the process of recovery and combat lingering malaise

Primary Clinical Takeaways:

A 360 degree program for the entire family that covers daily immune support, acute intervention and post-cold recovery
How to cultivate more consistent positive clinical outcomes by applying the traditional thermodynamic principles of hot and cold to patient assessment and the selection of the most appropriate herbal formulas
Complementary lifestyle and food choices that reinforce the immune response

Don’t miss this FREE 1-hour webinar to explore select botanical approaches known to influence the intensity and duration of nagging cold-related symptoms. Register now!

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Presented By

Lyra Heller MA, FirstLine Therapy and Integrative Medicine Consultant
Lyra has 35 years of expertise in complementary and alternative medicine. She is an author and co-founder of Metagenics, Inc., where she takes a leadership role in formula development and educating healthcare professionals on the benefits of combining natural systems of healing with conventional medical practice.

Dr. Jacob Kornberg MD, FACS
Dr. Jacob Kornberg, MD, completed his medical degree and four-year surgical residency at the University of California, Irvine. After serving two years in the United States Navy as a surgeon, he established a successful general surgery practice in Puyallup, Washington. He then began to incorporate functional medicine into his surgical practice, which he decided to give up completely in 2003 and opened an integrated, holistic medical clinic in Federal Way, Washington. Dr. Kornberg is currently the director of professional and clinical services at the Metagenics Functional Medicine Research Center^SM (FMRC) in Gig Harbor, Washington.

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